Direct Marketing & Cookies – The Impact of GDPR and ePrivacy Regulations

Start date: 11 June 2020

Duration: 2.00pm - 5.00pm

Location: Zoom Online

Cost: Fully Funded

Programme overview

Confused about what you can and cannot do when direct marketing for your business? Not sure if the cookies on your website or app meet the requirements?

Learning outcomes

This workshop will look at your data protection and ePrivacy Regulation obligations when undertaking direct marketing in Ireland and using cookies on your devices.

Who is the course for

Modules

  • Can you send that email?
  • Is it okay to send a SMS message?
  • Can I run this email marketing campaign?
  • Do I need consent?
  • Can I have all cookies set “ON” by default?
  • Do I need a cookie policy as well as a privacy notice?

Trainer Profile

Direct Marketing & Cookies – The Impact of GDPR and ePrivacy Regulations

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