Start date: 02 December 2023
Duration: 6 x Mondays 9.30am-1.00pm
Location: Online
Certificate: Certified with the Digital Training Institute
Cost: €250
Book Now: Click Here
Programme overview
This introduction to Digital Marketing course will equip business owners and key staff with skills and knowledge to increase website traffic, improve social media engagement, drive lead generation and ultimately result in sales (offline or online).
Digital is a fundamental way in which we communicate and it can be taught to those who are committed to learning. There is no prior learning required.
This practical 6-week course will ensure business owners and staff can generate new ideas, go from bricks to clicks, create new digital offerings and customer pathways in a simple to follow and easy to understand way.
Learning outcomes
- Learn the why, what and how-to of digital marketing for business from web marketing and social media, to PPC advertising, content and email marketing.
This practical 6-week course will ensure business owners and staff can generate new ideas, go from bricks to clicks, create new digital offerings and customer pathways in a simple to follow and easy to understand way.
Who is the course for
- If you are in business and want to grow your online presence, build an engaged audience and sell, then this course is for you.
– Owner / managers
– Sales teams
– Marketing staff
– Administration staff
Modules
- Introduction to Digital Marketing
- Content Marketing for Business
- Website Marketing for Business
- Social Media Marketing for Business
- Email Marketing
- PPC Advertising & Data Analytics
For full content, email manager@reskillnet.ie
Trainer Profile
- Joanne Sweeney is a two-time author of social media and digital marketing books and is a blogger, podcaster and vlogger. She is a trainer for Google in Europe and the USA delivering digital marketing modules to some of the biggest brands in the world..
- Her style and approach is to remove the overwhelm from digital marketing and social media and to empower business owners to adapt, commit and flourish online..
- Joanne practices what she teachers and as a small business owner and former Chamber of Commerce CEO understands the challenges facing industry right now. She is also a paid speaker at digital marketing conferences and even hosts her own online digital marketing summit..
Cert in Digital Marketing for Business
